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Mother Dragon

About Mother Dragon

Jo Leggiero, Founder of Mother Dragon

Hello and thanks for visiting Mother Dragon. 

Let me tell you about myself and how Mother Dragon was born. I have a background in psychology and have worked in the Social Care field for the past 20 years in Australia, the UK and Ireland. I have always loved fashion and in 2015 I started my blog lovetomtom.com. The blog has been a great outlet for sharing my styling tips and for meeting like-minded people. I also share my love for makeup. Red lipstick is a must. I LOVE food. Let’s not forget coffee and travel. More recently, I have added the roller coaster that is parenthood to my interests.

You may think psychology and fashion are worlds apart. Yet, it is the mix of the two that has helped me understand the power of dressing. I have experimented with fashion. I did not always get it right. Still, I have been capable of using fashion to my advantage. It reflects my style, my mood, and my body. I assumed my knowledge and skills as a savvy consumer would continue during my pregnancy with my little lady. But, that was not my experience at all. Suddenly, my superpower was gone. My body was changing. The limited choice in maternity brands and clothes overwhelmed me. It felt like the first time you feel your baby kick. You think I would have learned my lesson on my next pregnancy. Yes, I was in a better position to understand the changes happening to my body. But my body was once again different. My mind hadn’t quite caught up.  

The limited choice of maternity brands and clothes affected my mind and body. This experience, together with my studies in personal styling led to the birth of Mother Dragon. One place presenting a curated collection of preloved maternity and breastfeeding clothing. It is a store that offers what’s already in the supply chain. This gives you choice, ease, and confidence as you dress during this phase in your life.  

While researching and developing this idea, I asked an amazing group of women for their ideas. Their brief was to focus on the woman. The baby gets enough attention. What came back was a sense of strength. There is nothing more fierce than a woman, a mother who likes what she is wearing and that is how Mother Dragon was born. 

Jo @MotherDragon 

 

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MotherDragon.ie on Instagram

I love seeing brands that weren't built on sustainability find new life in the preloved world. This Adidas maternity hoodie is the perfect example. Classic style, comfortable and now sustainable! 
♻️
Size 8-10
Very Good Condition
€18
♻️
Available to shop now.
Want a discount? Become a Mother Dragon Member to get 10-15% off ALL your orders.

#motherdragronireland #newstock #adidas #choosepreloved #shopsecondhand #circularfashion #sustainableliving #ecomum #pregnancylifefashion #maternityclothes
•
Follow
I love seeing brands that weren't built on sustainability find new life in the preloved world. This Adidas maternity hoodie is the perfect example. Classic style, comfortable and now sustainable! ♻️ Size 8-10 Very Good Condition €18 ♻️ Available to shop now. Want a discount? Become a Mother Dragon Member to get 10-15% off ALL your orders. #motherdragronireland #newstock #adidas #choosepreloved #shopsecondhand #circularfashion #sustainableliving #ecomum #pregnancylifefashion #maternityclothes
2 days ago
View on Instagram |
1/9
It is National Breastfeeding Week and I want to show you easy ways to maximize your wardrobe while you feed and nurture your babies. 

#motherdragronireland #nationalbreastfeedingweek #breastfeedingwardrobe #sustainablemums #choosepreloved #shopsecondhand
•
Follow
It is National Breastfeeding Week and I want to show you easy ways to maximize your wardrobe while you feed and nurture your babies. #motherdragronireland #nationalbreastfeedingweek #breastfeedingwardrobe #sustainablemums #choosepreloved #shopsecondhand
4 days ago
View on Instagram |
2/9
It’s National Breastfeeding Week! For me, clothing was such a big part of my breastfeeding journey, finding pieces that were both functional and made me feel like myself. I’m especially proud to have  preloved breastfeeding-friendly clothing in the shop that can help positively contribute to your breastfeeding journey.

Before I share some of my favourite pieces, I’d love to hear from you. What have been your biggest wardrobe wins, challenges, or must-haves while breastfeeding?

Drop a comment below and mamas, don’t forget to take all the photos with your little ones!

#motherdragonireland #nationalbreastfeedingweek #breastfeedingwardrobe #breastfeedingclothes #shoppreloved
•
Follow
It’s National Breastfeeding Week! For me, clothing was such a big part of my breastfeeding journey, finding pieces that were both functional and made me feel like myself. I’m especially proud to have preloved breastfeeding-friendly clothing in the shop that can help positively contribute to your breastfeeding journey. Before I share some of my favourite pieces, I’d love to hear from you. What have been your biggest wardrobe wins, challenges, or must-haves while breastfeeding? Drop a comment below and mamas, don’t forget to take all the photos with your little ones! #motherdragonireland #nationalbreastfeedingweek #breastfeedingwardrobe #breastfeedingclothes #shoppreloved
5 days ago
View on Instagram |
3/9
I'm so thrilled to be joining @relayevents for their next Dublin event.

Saturday 18th October
10am - 2pm
46 Bloomfield Avenue, Portobello, Dublin.

I'll have lots of amazing preloved maternity and breastfeeding pieces, as well as some preloved clothes from my personal wardrobe! 

Come along for a great day of preloved shopping and sweet treats from @mysweetcoco.ie which I'm very much looking forward to! 😆

Tickets via eventbrite and free! 

#motherdragonireland #maternityfashion #pregnancyoutfits #savethedate #relayevent #whatsonindublin #shopsustainable #ilovepreloved
•
Follow
I'm so thrilled to be joining @relayevents for their next Dublin event. Saturday 18th October 10am - 2pm 46 Bloomfield Avenue, Portobello, Dublin. I'll have lots of amazing preloved maternity and breastfeeding pieces, as well as some preloved clothes from my personal wardrobe! Come along for a great day of preloved shopping and sweet treats from @mysweetcoco.ie which I'm very much looking forward to! 😆 Tickets via eventbrite and free! #motherdragonireland #maternityfashion #pregnancyoutfits #savethedate #relayevent #whatsonindublin #shopsustainable #ilovepreloved
7 days ago
View on Instagram |
4/9
I'm incredibly proud to share that Mother Dragon has won the @mumsandtots Best Sustainable Service/Product award for 2025 🎉

A huge thank you to everyone who voted and continues to support Mother Dragon. I love seeing sustainable shopping becoming the norm but more importantly, it is about women feeling good in their bodies and clothes, regardless of what stage of life we are in. And to do it all sustainably has always been the heart of Mother Dragon. 

Here's to celebrating motherhood with style and intention! 

Jo

#motherdragronireland #winner #mumsandtotsawards #bestsustainableservice #supportirishbusiness #shopsustainable #ilovepreloved #irishmammies #motherhood
•
Follow
I'm incredibly proud to share that Mother Dragon has won the @mumsandtots Best Sustainable Service/Product award for 2025 🎉 A huge thank you to everyone who voted and continues to support Mother Dragon. I love seeing sustainable shopping becoming the norm but more importantly, it is about women feeling good in their bodies and clothes, regardless of what stage of life we are in. And to do it all sustainably has always been the heart of Mother Dragon. Here's to celebrating motherhood with style and intention! Jo #motherdragronireland #winner #mumsandtotsawards #bestsustainableservice #supportirishbusiness #shopsustainable #ilovepreloved #irishmammies #motherhood
1 week ago
View on Instagram |
5/9
I hate exercise.

In my latest blog post, I'm writing about exercise and jealousy. 
I know Mother Dragon Members and Whatsapp peeps have been a part of this conversation already but I've decided to share this piece with the entire Mother Dragon community. 
I'd love to hear your thoughts.
Jo xo

#motherdragronireland #newblog #ihateexercise #motherhood #socialmedia #jealousy #honestconfession
•
Follow
I hate exercise. In my latest blog post, I'm writing about exercise and jealousy. I know Mother Dragon Members and Whatsapp peeps have been a part of this conversation already but I've decided to share this piece with the entire Mother Dragon community. I'd love to hear your thoughts. Jo xo #motherdragronireland #newblog #ihateexercise #motherhood #socialmedia #jealousy #honestconfession
3 weeks ago
View on Instagram |
6/9
Just dropped! 🐆
Say hello (again) to a fan favorite! This Seraphine dress is the only new piece dropping this week and she’s worth it.

Reimagined over the years in countless prints and shades (including maternity + nursing-friendly versions), it’s no surprise this one keeps coming back. Comfortable, stylish and one of Mother Dragon's best sellers.

#motherdragronireland #shopsustainable
#choosepreloved #seraphinematernity
#pregnantfashion #animalprint #maternitydress
•
Follow
Just dropped! 🐆 Say hello (again) to a fan favorite! This Seraphine dress is the only new piece dropping this week and she’s worth it. Reimagined over the years in countless prints and shades (including maternity + nursing-friendly versions), it’s no surprise this one keeps coming back. Comfortable, stylish and one of Mother Dragon's best sellers. #motherdragronireland #shopsustainable #choosepreloved #seraphinematernity #pregnantfashion #animalprint #maternitydress
3 weeks ago
View on Instagram |
7/9
I'm taking a tiny little break away from the studio. The shop is open (always!) so happy sustainable shopping. Orders will be posted Tuesday 16th September. 
Catch you on the flip side 🤪

#motherdragronireland #sustainablemum #choosepreloved #pregnantfashion #maternityoutfits #irishmammies #supportirishbusiness
•
Follow
I'm taking a tiny little break away from the studio. The shop is open (always!) so happy sustainable shopping. Orders will be posted Tuesday 16th September. Catch you on the flip side 🤪 #motherdragronireland #sustainablemum #choosepreloved #pregnantfashion #maternityoutfits #irishmammies #supportirishbusiness
4 weeks ago
View on Instagram |
8/9
Check out this beautiful soft and stretchy Isobella Oliver Poppy Top just added to the shop. 
Isabella Oliver can be €€€ so I'm always glad to have preloved pieces available to you. 
Available to shop now 🤰🏻♻️🤱🏼

#motherdragronireland #shopsustainable #maternityclothes #pregnancy #choosepreloved #stylishmamas #isabellaoliver #irishmammies
Check out this beautiful soft and stretchy Isobella Oliver Poppy Top just added to the shop. 
Isabella Oliver can be €€€ so I'm always glad to have preloved pieces available to you. 
Available to shop now 🤰🏻♻️🤱🏼

#motherdragronireland #shopsustainable #maternityclothes #pregnancy #choosepreloved #stylishmamas #isabellaoliver #irishmammies
Check out this beautiful soft and stretchy Isobella Oliver Poppy Top just added to the shop. 
Isabella Oliver can be €€€ so I'm always glad to have preloved pieces available to you. 
Available to shop now 🤰🏻♻️🤱🏼

#motherdragronireland #shopsustainable #maternityclothes #pregnancy #choosepreloved #stylishmamas #isabellaoliver #irishmammies
•
Follow
Check out this beautiful soft and stretchy Isobella Oliver Poppy Top just added to the shop. Isabella Oliver can be €€€ so I'm always glad to have preloved pieces available to you. Available to shop now 🤰🏻♻️🤱🏼 #motherdragronireland #shopsustainable #maternityclothes #pregnancy #choosepreloved #stylishmamas #isabellaoliver #irishmammies
4 weeks ago
View on Instagram |
9/9
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